What the Matchain CEO Just Revealed About Identity, AI, and Web3 Growth
Most people don’t realize it, but your data is being collected, sold, and used, and you’re not getting a dime.
Matchain is changing that. In a recent AMA with KuCoin, CEO Petrix Barbosa broke down a clear plan: give people ownership over their identity, let them control how it’s used, and reward them when it is.
Here are the biggest takeaways from the session 👇
🧠 1. Your data, your terms
“You’re the product on the internet. We make sure you see it, learn from it, and decide what to do with it.” — Petrix Barbosa
MatchID is the core of Matchain. It gives you one portable identity that works across websites, wallets, and even AI systems.
Whether you're logging in to a fan app, connecting with a brand, or letting an AI train on your behavior — you decide what gets shared and when. And when someone wants access? They pay you through $MAT.
It’s not about selling data. It’s about choosing when it’s used — and getting something back.
⚽ 2. Why PSG is onboarding Web2 users better than any crypto startup
“We’re already PSG’s exclusive digital identity partner. That’s 550 million fans.” — Petrix Barbosa
The fastest way to grow Web3 isn’t more wallets, it’s better reasons to use them. That’s why Matchain partnered with Paris Saint-Germain to give fans something valuable:
- A digital fan pass
- Access to VIP events
- Easy login across platforms
All of it is powered by MatchID, running quietly in the background. Fans don’t have to know it’s on-chain. They just use it, and get more from the club they love.
⚙️ 3. Matchain’s tech gets out of your way
“We’re not just fast. We’re focused on experience.” — Petrix Barbosa
Yes, the backend is solid — built on OP Stack with BNB Chain’s low fees and wide reach. But what matters is what users actually feel:
- Apps open instantly
- Onboarding takes seconds
- Identity verification happens without KYC
Developers get the tools to build what they want. Fans and creators get smooth UX. Everyone wins.
🧾 4. $MAT is the currency of access.
“If an AI wants to learn from you — it asks. You approve. You earn.” — Petrix Barbosa
Whether it’s a brand running a campaign, an app asking for identity, or an AI trying to learn — $MAT powers the transaction. You hold it, stake it, or use it to say yes or no.
And that’s just the start. Matchain’s staking system lets you:
- Earn from Super Pools tied to protocol growth
- Unlock tickets, merch, and perks through partners like PSG
- Stake with flexibility — including liquid options
It’s utility-first, and already live at matstake.io.
🔑 Final Word
“We’re not chasing hype. We’re solving a broken system — starting with data, identity, and trust.” — Petrix Barbosa
This AMA showed why Matchain matters now: it doesn’t ask people to believe in a vision. It shows them how to use it today.
And the playbook’s simple. Start with people, build around identity, reward participation.
👥 How do I get started?
- matchid.ai to claim your identity
- matstake.io to stake $MAT
- matchain.io to explore more